CSAT Index Measurement (Customer Satisfaction with After-Sales Services)

After-sales services are one of the most important points of interaction between the customer and the automaker and dealership network, and the quality of these services plays a direct role in customer satisfaction and the continuation of their trust in the brand. Examining the customer experience after visiting a dealership makes it possible to evaluate the actual quality of service delivery from the perspective of the service recipient and identify areas for improvement in the after-sales service process.

The Customer and Market Research Center, by conducting surveys of customers who have visited a dealership due to a defect, vehicle repairs, or vehicle servicing, measures and analyzes their level of satisfaction with different stages of receiving after-sales services. This survey focuses on the customer experience from the time the vehicle is accepted until the time it is delivered.

Main Focus and Output of This Study:

1- The time spent on providing services

2- The cost paid and quality of services

3- Interaction and Responsiveness

4- After-sales service network

Contact Number:

02143904162